What Is Thinkific? (In Plain English)
Thinkific lets you create and sell online courses without any tech skills. It’s like building a website, but super simple—drag and drop your videos, quizzes, and downloads.
Here’s why people love it:
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You keep 100% of your sales (no sneaky fees).
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There’s a free plan to test things out.
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You can even host live classes with Zoom.
Perfect for coaches, teachers, or anyone with knowledge to share.
Who’s It Really For?
Let’s be real—Thinkific isn’t for everyone. But it’s perfect if you’re:
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A solopreneur turning your side hustle into a course (think photography, fitness, or coding).
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A small business training employees without expensive software.
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A coach tired of trading time for money (courses = passive income).
Example: My friend Sarah teaches calligraphy. She used Thinkific to turn her $50 workshops into a $300/month course.
Key Features (No Fluff)
✅ Easy course builder – Upload videos, add quizzes, done.
✅ Zero transaction fees – Unlike Teachable, which takes a cut.
✅ Free plan – Great for testing (but limited to 1 course).
✅ Live classes – Host Zoom sessions right inside your course.
The Catch?
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The free templates are basic (you’ll want to upgrade eventually).
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Some features (like fancy analytics) need the pricier plans.
Pricing: How to Get the Best Deal
Thinkific’s pricing seems simple… until you see the discounts. Here’s the cheapest way to get started:
| Plan | Normal Price | With Discount | Who’s It For? |
|---|---|---|---|
| Basic | $49/month | $34.30/month | Newbies testing the waters |
| Start | $99/month | $69.30/month | Growing businesses |
| Growth | $199/month | $139.30/month | Serious course creators |
Pro Tip: Pay annually to save an extra 20% on top of coupons.
Working Thinkific Coupons (July 2025)
These codes are confirmed active right now:
| Code | Discount | Expiry | How to Use |
|---|---|---|---|
| AIDISCOUNT30 | 30% off first payment | None | New accounts only |
| THINKIFIC20 | 20% off annual plans | Dec 31, 2025 | Works on any plan |
Warning: Discounts change often. If a code doesn’t work, try a different browser or clear your cookies.
How to Use a Thinkific Coupon (Without Screwing Up)
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Click the plan you want on Thinkific’s site.
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Choose annual billing (bigger savings).
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Paste the code at checkout.
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Check the total before paying—if the discount didn’t apply, try again.
Annoying Glitch? Sometimes codes only work in incognito mode.
Thinkific vs. the Competition
Here’s the quick and dirty comparison:
| Feature | Thinkific | Teachable | Kajabi |
|---|---|---|---|
| Price | $34.30+/mo | $39+/mo | $119+/mo |
| Fees | None | 5% + $0.30 | None |
| Free Plan? | ✅ Yes | ❌ No | ❌ No |
Bottom Line: Thinkific is the budget-friendly winner if you hate fees.
FAQs (Actual Questions People Ask)
1. Does Thinkific ever offer free trials?
Yep! Thinkific has a forever-free plan (1 course) plus a 30-day trial for paid plans – no credit card needed. Perfect for testing before you commit.
2. What’s the biggest Thinkific discount available right now?
As of July 2025, AIDISCOUNT30 gets you 30% off your first payment. For annual plans, THINKIFIC20 gives 20% off all year.
3. Can I use multiple Thinkific coupon codes together?
Nope – one code per purchase. But you can stack it with Thinkific’s automatic 20% annual discount for maximum savings.
4. Do Thinkific discount codes expire?
Some do! The THINKIFIC20 code expires Dec 31, 2025. Others like AIDISCOUNT30 have no expiry but could disappear anytime.
5. Why isn’t my Thinkific promo code working?
Try these fixes:
• Clear browser cookies
• Use incognito mode
• Make sure you’re a new user (for first-purchase codes)
• Check the code hasn’t expired
6. Is Thinkific really free forever?
The free plan stays free forever (1 course, unlimited students), but you’ll need paid plans for advanced features like memberships or removing Thinkific branding.
7. What’s better – Thinkific or Teachable?
Thinkific wins on price (no transaction fees) while Teachable has slightly better marketing tools. For most beginners, Thinkific’s free plan is the safer bet.
8. Can I switch Thinkific plans later?
Absolutely! Upgrade or downgrade anytime. Pro tip: Annual plans stay at their discounted rate even if prices increase.
9. Does Thinkific take a cut of my course sales?
No transaction fees! You only pay payment processor fees (Stripe/PayPal’s usual 2.9% + $0.30).
10. What’s the cheapest way to use Thinkific?
Start with the free plan, then use AIDISCOUNT30 to upgrade to Basic at $34.30/month (annual billing).
11. Can I get a student discount for Thinkific?
Thinkific doesn’t offer student-specific discounts, but anyone can use public codes like THINKIFIC20.
12. How do I cancel Thinkific if I change my mind?
Easy – go to Settings > Billing in your dashboard. You’ll keep access until the end of your billing period.
13. Does Thinkific work outside the US?
Yes! It supports 100+ currencies and multiple languages. Payment processing works globally via Stripe/PayPal.
14. What’s the catch with Thinkific discounts?
Most require annual commitment – but you save 20% anyway so it’s actually a good deal if you’re serious about your course.
15. Can I sell memberships with Thinkific?
Yes! Paid plans let you create subscription-based memberships with recurring payments. The Growth plan ($139.30/month discounted) is best for this.
16. Is Thinkific good for coaching businesses?
Perfect for coaches! You can mix pre-recorded courses with live Zoom sessions – great for scaling beyond 1:1 calls.
17. How often does Thinkific release new coupon codes?
We update this page monthly with fresh codes. The best discounts usually appear around Black Friday and New Year’s.
Final Tip: Don’t Overthink It
The best deal right now? AIDISCOUNT30 for 30% off. It works, but discounts disappear fast.
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